GOING LARGE


August 4 2015.


It’s not that much of a secret but British bikers are getting older and larger. Waistlines are on the increase, and many among the growing population of older, larger riders are looking for kit that will keep them protected without making them feel squeezed and self-conscious. Practicality, durability and quality are the order of the day, rather than clingy, aerodynamic fit or race-day aesthetics. So, what is on offer for the discerning, oversized rider?


The July/August issue of Motorcycle Trader carries a roundup of leading ‘big kit’ ranges to satisfy demand from the UK’s growing biking fraternity.

Are you missing out on a sales opportunity? To read more and benefit from selling clothing for larger riders, turn to page 26 of the current issue of Trader.

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