December 8th 2004. Honda Motor USA has been recognised by the Union of Scientists (UCS) as the '2004 Greenest Automaker'. In three consecutive studies, the UCS has ranked Honda ahead of its competitors in reducing greenhouse gas and exhaust emissions. The scientists claim that Honda has increased its lead by building vehicles that produce less than half the smog-forming pollutants of the industry average and 18 per cent less heat-trapping emissions.

Honda has a strong reputation for environmental leadership, and was one of the first companies to introduce low-emissions and hybrid vehicles. This has been built on with the development of the FCX fuel-cell vehicle.

The study does not provide a specific analysis of motorcycles but suggests that Honda is working on 'greener' performance across its product range ...Fuel-cell Fireblade, anyone?