March 30 2007.

Motorcycle insurance specialist MCE has introduced a new insurance scheme for 125cc motorcycles and is aiming to top the market in that category.

After several months of planning, MCE can now offer 'unbeatable' insurance deals for riders of 125cc bikes aged 17 years+ in any area of the UK, including London, Manchester, Liverpool, Birmingham and Northern Ireland.

The continued growth of the 125cc market is critical to the future of motorcycling in the UK and with average motorcycle prices in this sector decreasing in recent times, insurance prices are becoming a more significant part of the overall purchase cost to new riders. With the introduction of this new scheme, MCE can now help dealers nationwide to increase their sales in this critical sector.

Dave Plummer of MCE said, 'We are confident of not only delivering the best 125cc insurance scheme to UK dealers, but of providing a first class customer experience. The rates on this new 125cc scheme are so good, in certain cases we could even beat some of the rates being offered by a manufacturers' own scheme. Delaers just have to call our dedicated Dealer Support Team on 0870 0101 125 to test our rates and increase 125cc sales'.

MCE is now one of the three largest motorcycle insurance providers in the UK. To better serve the UK dealer network, MCE has recently expanded its Dealer Support Team with additional staff and resources, with the aim of becoming the preferred partner of motorcycle dealers nationwide.

Dealers wishing to partner with MCE for 2007 should contact Dave Plummer, Sales & Marketing Manager - Affinities on 07855 787152 or via email