April 16 2010.

Swinton Bikes has launched an online version of its popular dealer referral scheme with brand new incentives for bike dealerships.

The online dealer referral scheme pays dealers £25 for every customer that takes out a motorbike insurance policy via the Swinton Bikes website.

Following the success of the offline dealer referral scheme which has seen almost 2,000 UK motorcycle dealerships signing up to the initiative, Swinton Bikes has added to the £10 reward, bringing a new incentive to online dealerships.

The new initiative offers dealers the chance to be entered into a monthly draw with prizes worth up to £100 every time someone makes a referral, along with free sales support and free promotional materials for open days, including Swinton's custom bike and a Swinton Siren!

The Swinton Bikes online dealer referral scheme uses a unique link on the dealer's website and when a customer clicks through to swintonbikes.co.uk and buys a motorbike insurance policy the dealer receives £25.

Anthony Aronin, head of Swinton Bikes said: "Following the popularity of the offline scheme, we wanted to build on the relationship between dealer and broker by giving them even greater incentives and easier ways to earn commission. We have kept the individual 0800 number for offline dealers so that they receive their bonus on time and built on the existing scheme by introducing an online version with further rewards for dealers, hopefully allowing us to reach more potential customers.

"A major focus for 2010 will be the level of support we provide to dealers. We plan to do face to face visits on our brand new customised Suzuki Hayabusa to offer sales support. We hope that this and all of the other new incentives will help us to pay out more and more each month to dealerships all around the country with the dealer referral scheme."

The dealer referral scheme is open to any motorcycle dealer in the UK. Any dealers who would like to sign up the scheme can call 0800 068 7988 or email bikedealers@swinton.co.uk