BIGGEST EVER OPEN DAY AS INDUSTRY ENCOURAGES PUBLIC TO GET ON
June 10 2010.


The motorcycle industry and Get On campaign are holding Britain's biggest ever biking open day on Saturday 19th June when dealers throughout the country will be welcoming existing bikers and potential new bikers into their showrooms with the chance to win a range of prizes and to find out more about riding.

Bikers are being encouraged to play their part in boosting the motorcycle and scooter industry by bringing along a non-riding friend to their local dealer. Any biker who brings a friend will be entered into the prize draw which includes on and off-road riding holidays in Italy and Spain, as well as full sets of kit from Arai, Weiss, BKS and Frank Thomas.

All non-bikers, who will have the chance to find out about biking and sign up for the Get On campaign's free one hour taster session, will be entered into a separate competition for the chance to win a selection of iPads, iPod nanos and digital cameras.

The National Dealer Open Day is being run by the Get On campaign which aims to get more people on to two wheels and enjoy the many benefits of biking. At the heart of the Get On campaign is the free one hour taster session which is available to anyone over the age of 16 by registering at www.geton.co.uk  

Miles Taylor, Get On Campaign Director, said: "The Get On campaign is all about making biking more accessible and the National Dealer Open Day will give the public the incentive to go into Get On Dealers, find out about the many benefits of life on two wheels and sign up for a free one hour taster session.

"There are 1.5 million bikers in the country and the vast majority of these know friends who don't ride but may be interested in trying it. There's never been an incentive for bikers to get their friends on to two wheels, but we're looking to change that with this Open Day.

"There's also a perception that motorcycling is difficult to get into and dealerships can be intimidating places to go for those interested in finding out more about it. The Open Day will take away those barriers and make bikes more accessible than they have ever been."

To date there are 65 dealers throughout Britain signed up to take part in the Get On National Dealer Open Day on the 19th June. There will be 12 central dealers which are spread evenly across the country where the public will be able to enter the main national draw as well as win prizes instantly on the day.

Bikers and public visiting the remaining 53 dealers will be able to enter the main national prize draws along with signing up for the free one hour taster session and take advantage of a range of great deals and offers which will be available on the day.