June 25 2007.

MCE is attacking the high value and specialist bike market to bring the MCE philosophy of 'Insurance made easy' to the higher end of the market.

Traditionally, customers with heavily modified or high-value bikes have struggled to find insurance at competitive rates, leading a percentage of riders to either not declare the modifications, or to under-value the bike.

However, with the recent changes at MCE, this should no longer be the case. Already able to easily quote on new models that don't appear on the ABI database, MCE has now further expanded its specialist team to enable greater concentration on non-standard or high-value machines.

Dave Plummer of MCE said, 'As providers of the MV Agusta Insurance scheme, we already have the expertise of providing great deals on insurance for high-value exotica. Internal reorganisation has allowed us to increase the resources available to this specialised area. Whether it's a high-value production bike such as an F4 1000CC, a hand built turbocharged Hayabusa, or a fully dressed Harley, we have the ability to provide the best insurance deal on the market.'

Any dealers wishing to partner with MCE for 2007 should contact Dave Plummer, Sales & Marketing Manager - Affinities on 07855 787152 or via e mail to