September 19 2007.
Black Horse Motorcycle Finance has today launched a new campaign in its attempt to continue to "give dealers the edge" against direct lenders. The direct mail campaign will run for 16 weeks, and will involve sending dealers a postcard every two weeks reminding them of the many benefits of dealing with the number one finance provider in the motorcycle industry.

John Anderson, Motorcycle Finance Director, showed his support for the campaign saying, "In this current climate, I wouldn't be doing my job properly if I didn't remind dealers of the many benefits of working with us. We recently found that some dealers weren't aware that we offered off-site training, and didn't know how to make the most out of our Q-points incentive scheme.

"So this campaign is purely aimed at raising awareness of some of the products and services we have on offer. Qpoints, eQuips, the Approved Dealer Programme, Training facilities and Bikerloan are just some of the areas that dealers can expect to find out more about."

This is part of an ongoing programme to provide dealers with more information so that they are best placed to offer their customers financial solutions to help them purchase the bike of their dreams effortlessly.