October 25 2007.

More than 30 key customers of the Cambrian Tyres attended a track day at Donington Park recently. They received expert tuition from Ron Haslam and his team to find the perfect racing line, before hitting the circuit on an array of bikes, many of which were shod with tyres featuring the same technology that has enabled Casey Stoner and Ducati to dominate this year's Moto GP championship.

The riders also attended clinics hosted by Bridgestone technicians, who answered tyre-related questions and offered the low-down on the acclaimed Battlax range.

"Not only was the track day event great fun, but it proved an invaluable opportunity for Cambrian Tyres and Bridgestone UK to roll out the red carpet and give some of our key customers a day to remember," said Andy Whitehead, motorcycle tyre sales manager for Bridgestone UK.

"What better way to experience the performance capabilities of our Battlax rubber than to push it to the limit trying to keep pace with Rocket Ron! This is a unique insight retailers can share with consumers when they're back selling tyres."