NEW BLACK HORSE WEBSITE
February 7 2006.


Black Horse Motorcycle Finance, the UK's leading independent point of sale finance provider, is set to launch a brand new consumer website.
It is the first time Black Horse has had a web presence and illustrates the company's determination to help its dealers capture more finance sales by pointing customers in the direction of their local Black Horse Dealer, through the online dealer locator.
This new initiative has been designed to keep customers informed and up to date about everything they need to know regarding Black Horse, (products, events, news etc), as well as providing them with details about how they can find their nearest Black Horse Approved Dealer.
Accessing the site couldn't be easier - simply go to: www.blackhorse.co.uk/bikes which will take you directly to the Bike home page.
The new site provides details about who Black Horse is; a comprehensive portfolio of the products on offer through Black Horse dealers; events Black Horse will be attending during 2006; as well as links to some other helpful sites such as MCN, British Superbikes and our sponsored rider, Ian Lougher's own website,  along with various manufacturer sites.
More reasons to log-on to Black Horse:
1. Customers can locate the nearest Black Horse dealer in their area and, where    available, and view their stock lists at the touch of a button.
2. They will have an appreciation for the finance products the dealers offer before visiting the showroom.
3. Find out what exhibitions and events are happening - where and when
4. There's a whole host of links to other useful related sites - which saves trawling through a search engine every time.
5. Read all the latest Black Horse news - Who won the Honda bike at the NEC show; How Suzuki offered customers "The ride of your life" and why Black Horse is a safe company to do business with.

As part of the launch, Black Horse is also giving away five Satnav systems as prizes. All customers need to do is log on to the site from the 20th February, click on "Win a Navman" link on the home page and have a bit of fun playing the, "A switch in time" interactive game. At the end of the competition the highest score wins. Alternatively, they can simply register their name and address and tell us what they think about the new site, and everyone who registers will automatically be entered into a prize draw to win one of the Satnavs.
John Anderson, Sales Director, Black Horse Motorcycle Finance, said, "Our aim is to continue to give dealers a first class service by helping them provide their customers with a competitive finance package from a recognizable high street brand, at the point of sale.
"Primarily, we want to drive more customers into our dealers' showrooms and onto their websites, so, with this in mind, we've developed a website which is informative and interactive, but ultimately directs customers to a great deal at their local Black Horse dealership.
 "A large percentage of bike buyers today use the internet to research their purchases and the finance options available. So, we're making it easy for them to find a dealer, the bike they want, and an indication of some of the dealer's finance products, all on one website."
Black Horse will continue to fine tune and develop its website throughout 2006, underlining its commitment to helping dealers increase their showroom traffic.