November 9 2006.

MASCO has appointed former Kawasaki Sales Manager, Robert Rees to the new role of Agricultural Dealer Development Manager. The move forms part of the company's major growth strategy for the supply of KYMCO ATVs to the professional and agricultural markets.
Robert brings a wealth of experience and contacts to the new role, and will work with the MASCO team to promote the KYMCO ATV brand, and develop the dealer network throughout the UK.
On his appointment, Robert said: "After working 22 years in the ATV industry, I did consider a change in my career, but when this exciting opportunity with MASCO arose, it was something I just could not turn down."
"KYMCO is firmly committed to the ATV market, and the long-term development of its professional machines - this is clearly evident by the fact that in the last 18 months alone, KYMCO has launched four separate ATV models, including the powerful MXU 500RL.  The time to market demonstrates KYMCO's immense flexibility and focus in responding to this growing market."
"In my opinion, the KYMCO product range also offers incredible value for money, and the design and build quality is comparable with the best-known names in the industry," concluded Rob.
For further information on KYMCO ATV dealer opportunities, contact MASCO (the sole concessionaire for KYMCO in UK) on 01743 761107, or visit