February 3 2011.

Spada, the British designed motorcycle apparel brand, has released a new 'Parker' style riding jacket.

The new for 2011 Target jacket, competitively priced at £124.95, combines sixties style elements with modern materials to offer an affordable piece of riding apparel that mixes fashion with function.

The three-quarter length jacket is constructed from a heavy duty 100% waterproof and breathable material with two main zips; a fully waterproofed outer zip and an internal one to heavily reduce wind chill. Protection comes in the form of removable CE approved armour at the elbows and shoulders.

Though the focal point of the jacket is its retro-look fur hood with drawstring adjustment, this can easily be removed in excessively wet conditions to expose the soft-lined, high collar of the jacket. Further tailoring comes from pull cords at the waist to adjust the fit and keep out back draughts.

The Target jacket boasts a thermal inner lining that can be quickly removed for warmer weather and a huge selection of internal and external pockets.

Available in either black or khaki green in sizes S-XXL, riders can reserve the Target jacket, using the online 'click and pick' function - or any Spada product - from to be delivered to their nearest dealer for a fitting and collection.