June 29 2011.

National BEN Week takes place from 18-24 July to celebrate BEN's 106th birthday.

National BEN Week is one of the automotive industry charity's biggest fundraisers and this year BEN is asking its supporters to raise £106 per company to support its work providing care, support and advice to the automotive family. The week of celebrations has a beach theme and participants are asked to find fun and creative ways of fundraising and to "Hit the Beach for BEN".

Kelly Neal, BEN's Events Manager said, "Over the past few years, the beach theme for National BEN Week has been an overwhelming success with so many of our supporting companies coming up with some hilarious and inventive ways of raising money for BEN. We can't wait to see what you all come up with this year - please keep us posted and we'll shout about what you are doing for us!"

Participating companies can let BEN know about their plans and ideas for BEN week via BEN's Facebook page: http://www.facebook.com/BENMotorCharity or on Twitter @BENMotorCharit .