October 19 2012.

Powersports industry personnel in Europe can now enrol in the same free online training offered by PSU that itsdealership counterparts in the U.S. and Canada have enjoyed for the past two years. European students can now experience the effectiveness of access to interactive training 24/7.

"True e-learning knows no boundaries," explains MAG Europe's managing director, Robert Brinkmark. "The same underlying distance learning technology pioneered by PowersportsU in America functions equally well in the UK and the EU. In fact, languages other than English are already being rolled out."

Coursework for global brands such as Küryakyn, Mustang Seats, Performance Machine, Progressive Suspension, Renthal and Vance & Hines is already available, and more is on the way. "PowersportsU's online courses were created to help dealership staff become more knowledgeable in the areas of aftermarket exhausts, wheels, controls, seats, custom accessories and more," says Brinkmark. To further sweeten the deal, PSU has initiated a special incentive program called "Earn As U Learn" to help dealership personnel earn promotional merchandise and product credits while they learn.

"Better still, PSU/EU education is free," concludes Brinkmark. "We realise that it is a competitive environment, so we are trying to offer dealers the tools they need to win in business. The single best tool we can provide is ongoing education!"

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