INTERNATIONAL DIRT BIKE SHOW CLOSES ON A POSITIVE NOTE
November 6 2012.


The doors closed on the 2012 International Dirt Bike Show with over 20,000 off-road enthusiasts cramming the Stoneleigh Park halls over the four-day duration of the Show.

For many dirt-biking fans, their annual Show pilgrimage is about more than simply seeing the latest production machinery, although this is of course a major draw. Given the majority of manufacturers launch their new models in the preceding summer; what makes the Dirt Bike Show unique on the hot metal front is that it is the first time fans can get up close to a heady mix of the actual race bikes ridden to glory in a host of World and British championships. Here, the 2012 event did not disappoint, with KTM displaying the winning bikes from each of the World and British MX1 and MX2 championships as well as from the British Enduro, British Extreme Enduro championships and 2012 Dakar.

Another popular facet of the Show is that it attracts high profile racers from the racing tarmac of Superbikes and MotoGP, as well as the off-road disciplines epitomised by the Show itself. The fast-paced nature of the Show meant that some of the racers in situ managed to stay under the radar of stage compere Jack Burnicle, but the long list of interviewees included Tommy Searle, Kevin Strijbos, Elliott Banks-Browne, David Knight, Jonny Walker, Neville Bradshaw, Dave Thorpe, Steve Ramon, Nico Aubin, Stephen Sword and from the racing tarmac; Bradley Smith, Troy Corser, Chris Walker, Scott Redding and Danny Kent were spotted on stage and in the audience.

This year's Show also saw all the major trials manufacturers offering the UK trials contingent the chance to check out the biggest names all under the same roof for the first time in a number of years. Beta, Gas Gas, Jotagas, Ossa, Scorpa and Sherco were all lined up together in hall three, with Oset and Pidcock Montesa in hall two.

New for the 2012 Show was the introduction of a dedicated retail hall and the stand-holders reported excellent business throughout the show; evident by the number of happy visitors seen leaving the halls, arms laden with their Show goodies and bargains.

Over in the Activity Zone the younger members of the family were kept amused with Strider Racing and My First Honda Licence, whilst Danny Butler and crew wowed the audience with their Extreme Mountain Bike Show. Danny had built a new rig which was used for the first time at Stoneleigh Park and this saw the guys getting more daring and adventurous, the more confident they grew.

The Dirt Bike Show is renowned for offering excellent value for money, with free and plentiful parking, free Show Guide, many free-of-charge attractions and the return of half-price adult entry on the opening day. This initiative again proved to be immensely popular, particularly with families taking advantage of a low-cost day out in the autumn school half-term.

Promoto Limited, the company behind the show which has been building in reputation and stature year-on-year for the past 13 years at Stoneleigh Park is now in the hands of a new owner, Mortons Media Group. Mortons has a wealth of experience with motorcycle shows; particularly in the classic bike arena and this is an element of the Dirt Bike Show at Stoneleigh Park which Mortons intends to expand. It will be business as usual though with many familiar faces still working on the team and as outlined by co-founder Dave Watson, the Show will go on. "When we launched the Dirt Bike Show at Stoneleigh Park back in 2000 it was with a view to provide a quality exhibition that was good for the industry as a whole. We believe we have achieved this aim and it is now time for the original partners to step aside and allow the Show to continue developing. We are confident that it will do just that in the hands of Mortons and we trust the new organising team will retain the support of the dirt biking trade and public."

The dates for the 2013 International Dirt Bike Show at Stoneleigh Park have already been confirmed as Thursday 31st October to Sunday 3rd November and the final word goes to Brian Hill, managing director of the new-look company. "We aren't looking to introduce change for the sake of change in what is clearly a very successful format. We think we have the set-up and infrastructure to enable us to bring more to the Show in future years, with more activities and further development of the classic, Evo and twin shock areas and we look forward to seeing everyone back at Stoneleigh in 2013."


For the latest stories, images and videos from the Show, visit www.dirtbikeshow.co.uk