January 9 2014.

The latest Motorcycle Trader/MCIA registrations figures to the end of  December 2013 can now be downloaded by clicking on the image in the main story.

The Motorcycle Industry Association (MCIA) is optimistic about motorcycle sales during 2014, after surveying its members, following Motorcycle Live.

Interest at Motorcycle Live, the Association’s flagship show, is traditionally a barometer which predicts sales for the coming year. Intention to buy a bike seems to be high, with Kawasaki’s exit poll showing this could be as many as nearly 50% of those visiting the show.

Figures released today, show that new registrations for December 2013 were 11.3% up on the same time for 2012. This follows increases for September 8% and October 6.7%, compared to the same time the previous year.

CEO of the MCIA, Steve Kenward, explained that any upturn in the motorcycle market is a good indication that economic recovery is sustained.

“The motorcycle market in the UK has taken longer to pick up than the car market. The majority of our sales are to leisure customers, and so upgrading the bike regularly became a casualty of reduced disposable income. That seems to be changing from what our members are reporting with regard to intention to buy in 2014.

“Though the UK motorcycle market has fared better than mainland Europe, it’s been a tough few years, and those areas where there has been growth tended to be from new customers looking for more economical ways to commute.”