DATATOOL ANNOUNCES RECORD SALES FOR TrakKING
November 5 2014.


Datatool has announced that sales and installations of its TrakKING GPS/GSM monitored tracking systems are hitting record numbers. October 2014 saw a huge increase of sales year on year, with the most ever units activated in one month and the highest number of dealers installing the units.


Motorcycle theft continues to hit the industry headlines and motorcyclists are beginning to recognise that the standard-fit OEM security measures are not enough to deter theft and do not provide any assistance with recovery of bikes that have been stolen. So consumer demand for TrakKING has never been higher, which makes it a great time for dealers to get involved.

The Thatcham approved TrakKING system, designed and manufactured in Lancashire, is the most user-friendly and accurate motorcycle tracking system available today and uses the latest GPS chip set technology and SIM card features. The units are simple to install and Datatool provides dealers with full training and on-going technical and sales support, including a dedicated TrakKING website. Integral to the website is a national dealer locator,
directing interested customers to locate their nearest authorised installer, the only route to market as Datatool never sell direct to the end user.

Dave Plummer, Datatool Brand Manager explains: “We’re extremely pleased with the success of our TrakKING GPS/GSM tracking system. A record number of new retail customers have signed up for the service in October through our authorised dealer network, but I’m still surprised by the amount of dealers who are not currently offering a tracking solution to their customers.

"We’d welcome the opportunity to explain the benefits of the system and how much extra profit TrakKING can bring to a dealer, not just in the short term from the initial sale, but longer term from the fact that TrakKING helps to keep customers riding.”

The Datatool TrakKING GPS/GSM system offers the very latest in security technology, constantly monitoring a motorcycle, scooter or quad for unauthorised movement. Owners are initially alerted by SMS text message, whilst Datatool’s 24/7/365 staffed call centre works with the Police for a swift recovery.

With a recommended retail price of just £179.00 plus installation, Datatool TrakKING provides owners of all ages and capacities of bikes or
scooters the opportunity to benefit from the latest generation theft protection.


See Datatool at Motorcycle Live in Hall 4 Stand 4E54 to view the range of products or discuss motorcycle security and dealer opportunities.

Contact Dave Plummer on 07770 303676 or dave.plummer@datatool.co.uk for Datatool new dealer enquires and sales information.