October 21 2015.

Former pro racer Alex Bedford has set up a new company producing key fobs. Keyloops Direct Ltd operates from western Scotland, making loop-type keyrings.

“Since I first saw these loop-type keyrings I’ve loved them,” explained Bedford, who was a professional motorcycle racer in the Eighties. “If you have your finger through the loop, your keys can’t be dropped and lost… The major feature is that they can be personalised.”

Customers are able to choose their own plastic colours, as well as specifying a personalised message for the ribbon inside the plastic loop. Bedford suggests that Keyloops are an ideal free gift, promoting customer loyalty.

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