June 13 2016.

The expansion of the sales network for Michelin’s exclusive Scorcher tyre, developed in conjunction with, and specifically for, Harley-Davidson models, has been announced.

Until 2015, the Michelin Scorcher range was sold exclusively by Harley-Davidson dealers. However, in evidence of its faith in Michelin’s expertise, the American manufacturer has recently made these tyres available through all distribution networks.

The advantages of such a partnership across an increasing proportion of Harley-Davidson products are numerous, not least of which being the
opportunity to carefully match the specific features of each motorcycle to the appropriate characteristics of each tyre. This means riders benefit from tyres that have been expressly designed for their bike and that are available both throughout the extensive Harley-Davidson network as well as from all tyre specialists.

In the eight years since the two brands have been partners, 1 million Michelin Scorcher tyres have been produced for Harley-Davidson motorcycles. The forecast for 2016 is even more encouraging, now that this range is available across the globe via an expanded network of suppliers.