March 25th, 2024.



Bickers has announced a new partnership with Alpinestars. From 2024 Bickers will be a newly appointed distributor of Alpinestars Off-Road range of MX, Enduro and Trials footwear and protections.

Alpinestars has been redefining protection for motorcyclists ever since the company was established in 1963. Commitment to innovation has led Alpinestars to become a world-leading manufacturer of professional motorsport racing products, motorcycling airbag protection, high-performance apparel, technical footwear, and helmets. Alpinestars understands that the best design and research is achieved under extreme conditions. The company's involvement in Formula 1, NASCAR, MotoGP, World SBK, AMA Supercross and Motocross, MXGP, Dakar and more has led to the creation of the most advanced technical equipment for the racing world’s top athletes.

Bickers and Alpinestars will be working together in the UK and Ireland, (via Bickers Dornan), to create an industry-leading integrated sales program, reaching the Bickers dealer network; carrying stock in two strategic locations in the UK and Ireland to ensure next day delivery on all items.

Stock is in the UK and available now. To see the range visit alpinestars.com or bickers-online.co.uk

Chris Hillard (Alpinestars Communications Manager): "Alpinestars is pleased to welcome Bickers as a distributor of our MX/Off-Road range in the UK and Ireland. With its proven record in offering next day service to dealers; we see Bickers as a logical partner to add to our already strong network of dealers and distributors in the region. With focus on
offering keystone hard goods from our range; namely Footwear and Protection. Central to our plan, inside the July/August period.

"Bickers will also become an Official Alpinestars repair and service center for MX Goods, with the aim of increasing efficiency for our UK/Ireland based racers and customers, and moving ahead, we look forward to developing this partnership."

Derek McMartin (Bickers): “We are extremely excited to be able to service and sell Alpinestars Range of Off-Road Footwear
and Protection and cannot wait to start offering these great products to our dealers.”


To see what Bickers has to offer,  visit bickers-online.co.uk

View the full Alpinestars range at alpinestars.com